Attract homebuyers during the holidays with these tips.
When most people think about the holidays, they think about family gatherings, turkey dinners and gift giving. Selling their home during the holidays isn’t something they usually imagine. No one sells their home during this time of the year … Right? Wrong!
In fact, selling your home during the holidays has its advantages. Since fewer homes are on the market, there is less competition. And home buyers are usually more serious and ready to buy.
How do you make the most of this selling season? Here are ten tips to get you started.
- Deck the Halls
When selling your home during the holidays, you absolutely should deck the halls to help your home feel festive. However, avoid any religious decorations and be careful to not go overboard. A few classic pieces can go a long way towards bringing the holiday spirit to your home. - Look for Motivated Buyers
If someone is trying to move during the holidays, it is very likely that they have a big reason for doing so. Look for buyers on a deadline, such as someone relocating for a job, as they will be more motivated to buy quickly. - Host a Holiday Open House
At the open house, bring a few holiday touches to the event. Serve freshly baked cookies alongside hot cider and cocoa. Play holiday ambient music to set the mood. - Price to Sell
Negotiations can take a lot of time. Instead of pricing your home high and gradually making small price reductions, during the holiday season it is better to price your home to sell. - Prioritize Online Marketing
When the weather outside is frightful, potential buyers rely on online home listings more than ever. Make sure your listings are filled with high-quality pictures and an online video tour to pique their interest. - Clean Up the Exterior
Bare tree branches give potential buyers a much clearer view of your home’s exterior. Pay attention to every detail so the exterior looks perfect. Clean the leaves out of the yard and gutters. Touch up paint on the siding, doors, and trim. Keep the walkways clear of ice and snow. - Keep Your Schedule Open
You never know when an interested buyer might want to come look at your home. While you should set aside time to spend with your family on Thanksgiving and Christmas, try to keep as many days clear on your calendar as possible to make scheduling showings easier. - Tidy the Inside Again and Again
Tracking in mud and snow can make a clean house look dirty in seconds. Vacuum, sweep, and mop regularly to keep the house looking spotless for any impromptu showings that may come up. - Make Your Home Cozy
When stepping inside from the frigid cold, you want potential buyers to immediately feel cozy and “at home”. Turn up the heat to keep them warm. Turn on the lights to make the house bright and cheery. - Hire a Dependable Real Estate Agent
The right real estate agent to help you with selling your home is important any time of the year. But during the holiday season, you really want someone who is dependable and will be present when you need them the most.
Although selling a house during the holiday season will definitely keep you busy, don’t forget to take time to enjoy the season too.
Be a good neighbor and share this:
CBR, SRES - Licensed Real Estate Salesperson
Phone: 516.849.5895 | [email protected]
As an experienced professional Neil will do the leg work, keeping you up-to-date with new listings and the various market conditions that may impact the home purchase process. Sellers can also benefit from his skills in finance, negotiation, contractual agreements, and RE marketing. Call today and allow Neil to guide you through the complexities of buying or selling your home, eliminating hassles, and stress.
Member of:
National Association of Realtors
Long Island Board of Realtors
Multiple listing service of long Island
New York State Association of Realtors